Below are some of the best job interview answers to the question, "Why do you want this job?" Customize these answers to fit your particular circumstances and the job you are applying for.
I want this job because it emphasizes sales and marketing, two of my greatest skill sets. In my previous job, I increased sales by 15% in what was at the time considered a flat industry. I know I could bring my ten years of sales and marketing experience to this company, and help you continue your years of growth.
I understand that this is a company on the rise. As I’ve read on your website and in various press releases, you are planning to launch several new products in the coming months. I want be a part of this business as it grows, and I know my experience in product development would help your company as you roll out these products.
I have worked as a dental hygienist in a children’s dental office for the past six years. Not only am I experienced working with this population, but also I greatly enjoy it. Being able to work for your office, which caters to children and young adults, would allow me to continue to put my skills to use in a population I love. This is the kind of work environment I would look forward to coming to every day.
This job is a good fit for what I've been doing and enjoying throughout my career. It offers a mix of short-term projects and long-term goals. My organizational skills allow me to successfully multitask and complete both kinds of projects.
I want this retail job at your store because I know I would be terrific at it. I love engaging with people and providing them with assistance. I also have two years of experience working cash registers at other stores. I am a regular customer of this store, so I would love to apply my skills to a store I believe in and support.
I have admired this company’s successful strategies and mission for years. Your emphasis on creating a relationship between your company and the surrounding community have brought you success everywhere you have opened an office. There are values I greatly admire.
In order to quickly attract new customers, try using these several proven strategies:
1. Increase the credibility of your proposal
Many people make this step hampered by uncertainty: "But suddenly nobody needs it? And what if the competitors have a better product / service? What place will I occupy in the market? ".
The truth is that there will always be people who do something better or worse than you. Therefore believe in your idea and do not be afraid to declare it boldly.
2. Think strategically
After you started a business, you immediately need customers. Therefore, take care of this in advance. Talk to friends, acquaintances, maybe they know who your proposal will be useful for.
3. Get your social networks to work for you
Many customers find what they need simply by leafing through the news feed in social networks. Make sure that your profile helps you promote your business, looks attractive and gives credence.
4. Do not be afraid of "cold calls"
Some want to receive loyal customers right away. But this is not always possible. Sometimes you need to work a little before they talk about you and find out. Many hesitate to try "cold calls." But if everything is done correctly, it can be an excellent source of new customers.
These techniques will help you at the very beginning of the journey. But what if you have been working on the market for some time now? If you have your customers, but there are not enough of them. You want to develop your business further and get more profit. Then these 7 ways to attract customers just for you.
contextual advertising
This is a kind of advertising that shows ads according to the context. Here is an example of her.
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The user will see you immediately on the first pages of the search. Where your advertising is located does not depend on where you are in the issue. A very common tool of such advertising is Google Adwords.
SMM
In the 21st century, social networks are expanding their ranges more and more. The daily number of registrations on all kinds of sites is simply staggering. Therefore, to promote your proposal in social networks is a good solution. You can do this with the help of advertising, useful posts, interesting photos and contests. You can sell your goods / services directly from social networks, collect an army of loyal fans of your business.
Email distribution
Virtually every Internet user has e-mail. Therefore, Email distribution is an effective marketing tool, working with clients. With its help, you will be able to notify your customers about their innovations and various promotions. You can send them useful information and offer your paid products. Properly built email marketing makes sales more and customers are more loyal.
Viral Marketing
This kind of advertising works for you. You only need to create an original picture, video, audio, etc., which could hook the user. In turn, interested, the user will share it with his friends, and they with their... and so on the chain. This type of marketing works well in social networks. So successfully created content will make it possible to acquaint with your offer those people who have not heard anything about you before. Sometimes people do not even realize that the material is of an advertising nature, and go to your site / blog / group.
Viral Marketing
Teaser advertising
Teaser - this is such a small message, which is placed with the original picture. For example, if you want to advertise your new line of yoghurts, then place teaser advertising, for example, on information portals.
For example, the message: "Have not you seen it yet?", Which goes along with the enticing picture can attract the attention of many users. It works a simple sense of interest and a person moves on an advertising link. This is a fairly cheap and effective form of advertising.
Targeted advertising
This type of advertising is shown strictly to those whom it may be interested in. Such ads are good because they bring a quality audience - the one that most likely will buy your offer.
For example, you are looking for shoes. We went to the site, where they found exactly what they wanted. Closed and went on to explore the vastness of the Internet. And then you see that your shoes are chasing you. Lure to return to the site. They remind you, but you did not forget to make a purchase. This is the targeted advertising.
Outdoor advertising
Such advertising is expensive. It covers a large number of people, it is difficult to miss, do not notice or do not pay attention. See how you can attract customers a couple of phrases and an interesting picture.
How to attract customers?
Initially, expand information about your brand!
You can use quite ordinary and simple methods in this business!
They are not very expensive, well, for someone it seems very effective!
So, what should you do to be recognized?
Hand out the leaflets.
To begin with, you need to come up with a bright and memorable design of the leaflet, so that a person becomes interested and thinks to himself: "Let me take it, maybe I'll find something interesting for myself? What do they offer here? "..
Be sure to have on your leaflet all your contacts: addresses, contact numbers, interesting information about your product, which you are selling, and it would be nice to come up with some benefit for the client!
Leaflets you can give out on the street, shove in the door, lie on the tables in supermarkets!
This is a good way to attract customers!
People who are interested in your services will not bypass you!
Dissolve ads.
This is one of the easiest ways to attract customers!
But, he has quite significant disadvantages!
First, few people look at the bulletin board!
Secondly, the nature of all the ads that hang on the boards for many are predictable, people can think that there is always a proposal for a purchase of real estate, offers for loans.
Quite often, people have a bad opinion about the companies that on planks, poles, on trees, sticking information about themselves, about their services.
If your company has a good name - this is not the way for you!
Take advantage of display advertising.
This is one of the most worthy ways to express yourself!
You can place attractive information about your product: on Billboards, on trolls, in the media, to advertise on television.
Also you have the opportunity to choose for your advertising any color and size, as well as a view - it can be both a banner and a video.
A huge plus of display advertising is that it can be used for any budget: for large or small.
Tell us about your product through your friends.
You can ask all your surroundings: whether friends, classmates, classmates, various acquaintances, relatives, so that they will tell you about your product!
This method has good advantages!
The very first - it's very simple! And secondly, any buyer trusts his environment.
If, for example, your friend tells you: "Honey, I advise you to go to that bag store, there are great discounts, a huge choice and reasonable prices! I have never seen such a huge assortment of bags! "
After these words of a friend, do not you want to visit this store?
Exactly!
Want to attract customers - use this method as an additional option in promoting your name!
Stimulate your customers.
I want to tell you one interesting story, you will immediately understand what will be discussed in this paragraph
"My husband and I came to one hotel, which was located on the ocean coast with a view to rest. In the evening we decided to go to a cafe. In the first minutes the waiter came running to us, he asked about our preferences and in a few minutes brought us 2 beautiful cocktails! The most amazing thing is that for these cocktails he did not take a penny from us and said at the same time: "This is a gift from our establishment for a charming couple."
We were pleasantly surprised and of course we did not hide our admiration!
After this incident, we now constantly went to this cafe to just enjoy its atmosphere!
But this time, already for the money;) "
So let's analyze this story now!
What did the waiter achieve?
He showed his respect, as well as interest, thus gaining loyal customers.
This method is called stimulating the client!
Remember, my dear future businessmen - the buyer attracts only one thing - the opportunity to save your money.
When you call this instinct in it - in the future, you can easily manipulate it.
Most people will choose the product that will be discounted!
We are all looking for a profit!
Take this to your notice!
Demonstrate your product.
How to attract customers - show them your product!
People who ride in trams and metro every day see how sales representatives walk around the cars and show off wonderfully how the flashlight works perfectly, how it can be easily fixed to the ceiling.
After such a funny show, people are beginning to be interested in this product!
Give the opportunity to taste your goods.
You should give an opportunity to people - to try their goods, so that they will catch fire with the desire to buy it!
If, for example, you are the owner of a sports club - give your clients the opportunity to attend the first lesson in swimming or belly dancing for free.
It's clear that if a customer is interested in this service - he will definitely buy it!
This method is used by schools for learning a foreign language, beauty salons!
Get a coupon.
Want to attract customers - involve discounts through the purchase of a certain coupon.
You buy a paper coupon for ridiculous money - and you get a good discount for some kind of service!
9. Discount cards, promotions, sales.
Your buyer saves, and you thus get regular customers!
10. Lottery.
Give your customers the opportunity to win a prize.
This is a very exciting people and many like to compete)
11. The prize.
Some service or product is given to the client as a gift, or at a big discount.
For example, "Order from us 2 pizzas - and the third - we will wrap your home completely free of charge!"
Give vent to your imagination.
12. Two packages for one price!
For example, you sell a body scrub at a price of 125 r, but no one buys it for some reason, the more it's already dusted in the warehouse.
And next to the shelf is cream-soap for 25 rubles, which is popular among customers.
You combine these 2 products in a gift set and set the price - 140 rubles.
The buyer will immediately think: "Oh, finally I found an economical, and most importantly a perfect gift! It would have been more expensive! "
So you solved the problem and killed 2 rabbits: make a profit and get rid of the "dusty" product!
How to attract customers? A few tricks!
• Spoil your regular customers.
This applies to restaurants, cafes, various salons, etc.
Your staff can offer a regular customer a cup of coffee with candy, while he waits for his turn, or while he walks and chooses his own kitchen to order.
Be sure, it will come to you very often, and that will bring your friends to you too!
And we, after all, are doing it
• Your staff should be polite.
Remember, no discounts and no bright advertisement about your product will not make up for the blame if your personnel disrespectfully and irritably treat your customers!
All your achievements, as well as efforts can be thrown into the garbage! This all bad glory will start about your business and bad information will crawl about you.
Try to carefully select your own staff!
• Bright signboard.
Make an attractive sign for your restaurant, beauty salon, shop!
It will be good if it will be seen from afar.
Do not need to skimp on the light bulbs, which will nicely illuminate the name of your business at night.
• The queue at the checkout.
Many customers are very irritated by the queue at the box office.
Try to think ahead of this moment to prevent this!
Smile of your cashiers + free presentation = will cheer up your customers and they will forget about how much they stayed to buy this item.
• The smell is important.
For most customers, the smell in shops is very important.
Sometimes your staff decided to have lunch with a sausage sandwich at the workplace - I assure you - you will lose 30% of buyers because of this trifle!
Do not let this happen!
Make a separate room for the staff, so they can have a quiet lunch, or use the means that in a minute neutralize the unpleasant smell.
In my practice there was a case when I went shopping and picked up my bag!
I saw a beautiful sign of one of the stores, which lured me to come.
As soon as I came into this store, probably less than 5 seconds, as I flew out from there a bullet that also with a cough!
There was such a mixed smell of onions, sausages and socks that I could not eat half a day.
Here and judge!
